Large scale quantitative studies to qualitative research, incorporating ethnography and semiotics, MRI employs a blend of modern and traditional methodologies, to arrive at the most chiseled and reviewed outcome for your business. The usual survey, focus group studies, interviews, observations and field trails are part of the work we do here. As one of the most sought-after market research firms in the country today, we have the pulse of the market.
One of the most important components of our research reports is sizing and understanding the competition and who are the people and names that form the market elite. An amalgamation of analytical and statistical techniques, plays an important role in forming market inferences and drawing reports. Research at MRI keys in trends, segmentation, SWOT analysis, risks and predictions.
We value the importance of interaction and environment, Primary research and Secondary that moves from field to generating data from existing, authentic research; government data banks, newspapers, magazines, the internet, are our main methodologies.
Dissecting the mind of the consumer, to read their behavior, is backed with modern psychology. We study these patterns and revelations resulting so, through Qualitative research.
Market research thrives on Quantitative methods of study. At MRI our facts and figures are well investigated and presented before you.
The qualitative field mission led by Market Research Inc was very satisfactory both in terms of execution and in terms of results. The approach was pragmatic and adapted to evolution of the startup.Start-up incubator
Our technology is a key differentiator over low price offering from the emerging countries. We were pleasantly surprised by the extent of the information collected by Market Research Inc. This allowed us to understand our environment and competition exhaustively and strengthen our product positioning.CEO of a solar system manufacturer on a market survey
"Market Research Inc has allowed us to gather an important number of potential customers but also to understand where our offer could be the most relevant. Their analysis of our ecosystem has unveiled partnership possibilities which we didn't think about at first. We won precious time and are now in a position to unfold our commercial offer very efficiently.Managing Director, engineering services in semiconductors